PUBLICATIONS  

Vishwanath, A. (2014). Habitual Facebook use and its impact on getting deceived on social media. Journal of Computer-Mediated Communication.

Ran, Y., Ng, Y. J, and Vishwanath, A. (2015). Do Social Media Privacy Policies Matter? Evaluating the Effects of Familiarity and Privacy Seals on Cognitive Processing. Hawaii International Conference on System Sciences.

Brynne, H.A.,Vishwanath, A., Ng, Y.J., & Rao, H.R. (2015). Examining the impact of presence on individual phishing victimization. Hawaii International Conference on System Sciences.

Vishwanath, A. (2014). The psychology of the diffusion and acceptance of technology. In S. S. Sundar (Eds.) The Handbook of Psychology of Communication Technology, (pp 314-331) Malden, MA: Wiley Blackwell.

Li, J., Vishwanath, A., & Rao, H. R. (2014). Retweeting during the 2011 Japan nuclear radiation incident: An exploration of risk and reassurance communication. Communications of the ACM , 57 (1), 78-85.

Sirianni, J M., & Vishwanath, A. (in-press). Problematic Online Pornography Use: A Media Attendance Perspective. The Journal of Sex Research.

Vishwanath, A., (2013).  Negative public perceptions of juvenile diabetics: Applying attribution theory to understand the public’s stigmatizing views. Health Communication, 1-11.

Vishwanath, A., & LaVail, K.H. (2013). The role of attributional judgments when adopted computing technology fails: A comparison of Microsoft Windows PC user perceptions of Windows and Macs. Behavior and Information Technology, 32 (11), 1155-1167.

Egnoto, M.J., Svetieva, E., Vishwanath, A., & Ortega, C.R. (2013). Diffusion of emergency information during a crisis within a university. Journal of Homeland Security and Emergency Management, 10 (1), 1-21.  

Vishwanath, A., Egnoto, M.J., & Ortega, C.R. (2012). A retrospective analysis of Common Method Variance in communication researchCommunication & Science Journal, September 10, 2012.

Sirianni, J.M., & Vishwanath, A. (2012). Sexually explicit user-generated content: Understanding motivations and behaviors using social cognitive theoryCyberpsychology: Journal of Pyschosocial Research on Cyberspace, 6 (1).

Vishwanath, A. (2011). Global differences in Internet diffusion: An empirical investigation into the effects of culture on the diffusion of the internet. Communication and Science Journal, November 20, 2011.

Vishwanath, A., Herath, T., Chen, R., Wang, J., & Rao, H. R. (2011). Why do people get phished? Testing individual differences in phishing vulnerability within an integrated, information processing model. Decision Support Systems, 51 (3), 576-586.

Vishwanath, A., & Chen, H. (2011). Towards a comprehensive understanding of the innovation-decision process: A relational model of adopter choice. In A. Vishwanath & G.A. Barnett (Eds.) Advances in the Study of the Diffusion of Innovations: A Communication Science Perspective (pp 9-32). New York, NY: Peter Lang.

Vishwanath, A., & Barnett, G.A. (2011). Introduction: The communication science perspective on the diffusion of innovations. In A. Vishwanath & G.A. Barnett (Eds.) Advances in the Study of the Diffusion of Innovations: A Communication Science Perspective (pp 1-8). New York, NY: Peter Lang.

Vishwanath, A., & Chen, H. (2010). Communication technology as an extension of the self in the U.S. and Germany: A cross-cultural study linking people’s associations with technology to their symbolic proximity with others. In M.B. Hinner (Ed.) Freiberger Beitraege zur Interkulturellen und Wirtschaftskommunikation: A Forum for General and Intercultural Business Communication (pp 447-480), Vol. VII, Frankfurt am Main, Germany: Peter Lang GmbH.

Vishwanath, A., Singh, R.S., & Winkelstein, P. (2010). The impact of electronic medical records on outpatient workflows: A longitudinal evaluation of its workflow effects.  International Journal of Medical Informatics, 79 (11),778-791.

Vishwanath, A., Brodsky, L., Shaha. S., Leonard, M., and Cimino, M. (2009). Prescriber Attitudes Toward PDA Prescription-Assistance Technology International Journal of Medical Informatics, 78 (5), 330-339.

Vishwanath, A. (2009). From Beliefs to Intentions: The Impact of Framing on the Adoption of Innovations. Communication Monographs76 (2), 177-206.

Vishwanath, A., & Chen, H. (2008). Personal Communication Technologies as an Extension of the Self: A Cross Cultural Comparison of People’s Associations with Technology and their Symbolic Proximity with Others. The Journal of the American Society for Information Science & Technology59 (11), 1761-1775.

Vishwanath, A. (2009) Using Frames to Influence Consumer Willingness to Pay for the Patient Health Record (PHR): A Randomized Experiment. Health Communication,  24, 473-482.

Vishwanath, A., Brodsky, L., & Shaha, S. (2009) Physician Adoption of Personal Digital Assistants (PDA): Testing its Determinants Within a Structural Equation Model. Journal of Health Communication 14 (1), 77-95.

Vishwanath, A. (2008) The 360 degree News Experience: Audience Connections to the Ubiquitous News Organization. Journalism & Mass Communication Quarterly, 85 (1), 7-22.

Vishwanath, A. (2007) Information Search Efficacy: A new measure and its initial tests. Communication Research Reports,  24 (3), 195-203

Vishwanath, A. & Scamurra, S.  (2007) Barriers to the Adoption of Electronic Health Records: Using Concept Mapping to Develop a Comprehensive Empirical Model. Health Informatics Journal13, 119-134. 

Vishwanath, A. (2006) Effect of the number of opinion seekers and leaders on technology adoptionHuman Communication Research32 (3), 322-345.  

Vishwanath, A. & Chen, H. (2006). Technology clusters: Using multidimensional scaling to evaluate and structure technology clusters. The Journal of the American Society for Information Science & Technology57 (11), 1451-1460.  

Vishwanath, A. (2005). Impact of personality on technology adoption: An empirical model. The Journal of the American Society for Information Science & Technology56 (8), 803-811.  

Vishwanath, A. & Barnett, G.A. (2005). An Empirical Investigation into the structure of bidding in online auctions. Electronic Markets15 (3), 261-268.

Vishwanath, A. (2004). An empirical investigation in to the use of heuristics and information cues by bidders in online auctionsElectronic Markets: Special Issue on Online Auctions, 14 (3), 178-185.  

Vishwanath, A. (2004). Manifestations of interpersonal trust in online interaction: A cross-cultural study comparing the differential utilization of seller ratings by eBay participants in Canada, France, and Germany. New Media & Society, 6 (2), 85-101.

Vishwanath, A. (2003). Comparing online information effects: A cross-cultural comparison of online information and uncertainty avoidance. Communication Research30 (6), 579-598.

Vishwanath, A., & Goldhaber, G.M. (2003). An examination of the factors contributing to adoption decisions among late diffused technology productsNew Media & Society5 (4), 547-572.

Vishwanath, A., & Barnett, G .A. (in-press). Asynchronous bidding behavior in online auctions. In D. Krikorian (Ed.), Progress in Communication Sciences: Internet Research, Ablex: Greenwich, CT.

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BOOKS

Vishwanath, A., & Barnett, G.A. (2011). Advances in the Study of the Diffusion of Innovations: A Communication Science Perspective, New York, NY: Peter Lang.

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CONFERENCE PAPERS 

Sirriani, J. & Vishwanath, A.,  (2014, November). Problematic pornography use: A media attendance perspective. Paper presented at at National Communication Association conference, Chicago, IL.

Vishwanath, A.,  (2014, May). Cues that communicate trust and lead to deception. Paper presented at panel on Trust and Credibility on the Internet at theInternational Communication Association conference, Seattle, WA.

Yang, R. & Vishwanath, A.,  (2013, November). Heursitics vs. systematic processing of online privacy policies. Paper presented at at National Communication Association conference, Washington, DC.

Egnoto, M., Nam, Y., & Vishwanath, A. (2010, November). A longitudinal analysis of newspaper coverage of cell phones. Paper Paper presented at the National Communication Association conference, San Francisco, CA. Paper selected as top student paper in Technology division.

Vishwanath, A., Rao, H.R., Rui, C., Herath, T., & Wang, J. (2010, June). Why do people get phishing? Testing individual  differences in phishing susceptiveness within an integrated, information processing model. Paper presented at the International Communication Association’s conference in Singapore.

Vishwanath, A., LaVail, K.H. (2010, June). My Mac is Better Than Your PC! The Role of Attributional Biases in the Diffusion of Innovations. Paper presented at theInternational Communication Association’s conference in Singapore.

Vishwanath, A., Rao, H.R., Rui, C., Herath, T., & Wang, J. (2009, August). Why do people get phishing? Testing individual  differences in phishing susceptiveness within an integrated, information processing model. Paper presented at the International Conference on Cyber Security, Cyber Crime and Cyber Forensicsheld in Kochi, India. 

Vishwanath, A. (2009, May). The key to CAT. Panel session with Prf. Arun Vishwanath (SUNY Buffalo), Prof. Erik Bucy (Indiana University), Prof. Rich Ling (Telenor Research), and Prof. Lidwien van de Wijngaert (Twente U). Paper presented in the Communication and Technology division of the International Communication Association conference held in Chicago, IL. 

Vishwanath, A. (2008, May). Using Frames to Influence Consumer Willingness to Pay for the Patient Health Record (PHR): A Randomized Experiment. Paper presented at the International Communication Association conference held in Montreal, Canada.

Vishwanath, A. (2008, May). Physician Adoption of Personal Digital Assistants (PDA): Testing its Determinants Within a Structural Equation Model. Paper presented at the International Communication Association conference held in Montreal, Canada.

Vishwanath, A. (2008, May). From Theory to Practice: Evaluating Software Websites From a Diffusion Perspective. Paper presented at the scholar-to-scholar plenary poster session at the International Communication Association conference held in Montreal, Canada. Paper selected as a Top poster at the Information Systems Division. 

Vishwanath, A., & Chen, H. (2008, February). Personal Communication Technologies as an Extension of the Self: A Cross Cultural Comparison of People’s Associations with Technology and their Symbolic Proximity with Others. Paper presented at Exploring New Media Worlds, an international conference hosted by Texas A & M.  

Vishwanath, A. (2007, December). Modeling the Adoption of Multiple Complementary Technologies: A Collective Cognition Perspective. Paper presented at theInternational Conference on Technology Adoption held at the University of Twente, Netherlands.  

Vishwanath, A. (2007, May). From Beliefs to Intentions: The Impact of Framing on the Adoption of Innovations. Paper presented at the International Communication Association conference held in San Francisco, CA. Paper selected as a Top 5 faculty paper at Communication and Technology Division. 

Vishwanath, A. (2007, May). The 360º news experience: Audience connections with the ubiquitous news organization. Paper presented at the International Communication Association conference held in San Francisco, CA.

Vishwanath, A., & Scamurra, S. (2007, May). Barriers to the Adoption of Electronic Health Records: Using Concept Mapping to Develop a Comprehensive Empirical Model. Paper presented at the International Communication Association conference held in San Francisco, CA.

Vishwanath, A., Winkelstein, P., & Singh, R.S. (2006, November). The Impact of Electronic Health Records on Outpatient Flow: An Evaluation of Pre- and Post-Implementation Expectations. Paper presented at the American Medical Informatics Association conference poster session held in Washington, D.C.

Vishwanath, A., & Scammura, D. S. (2006, June). Barriers to EHR adoption in health care. Paper presented at the Annual Patient Safety and Health IT Conference of the Agency for Health Care Research and Quality (AHRQ), Washington, D.C.

Vishwanath, A. (2006, June). Respondent: Communication and technology division session on “Mobile Devices and Ambient Intelligence” at the International Communication Association conference in Dresden, Germany.

Vishwanath, A. (2006, June). An examination of the characteristics of technology opinion leaders and seeker to be presented International Communication Association conference in Dresden, Germany.

Vishwanath, A. (2005, May). Technology Clusters: Using Metric Multidimensional Scaling to Evaluate and Structure Technology Clusters. Paper presented at theInternational Communication Association conference in New York, NY.

Vishwanath, A. (2005, May). Does Group Composition Matter? An Exploration in to the Impact of the Number of Opinion Seekers and Opinion Leaders on Technology Attitudes and Choices. Paper presented at the International Communication Association conference in New York, NY.

Vishwanath, A. (2005, May). Information Search Sophistication: A New Construct and its Measure. Paper presented at the International Communication Association conference in New York, NY.

Vishwanath, A. (2005, May). Respondent: Communication and technology division session on the “Psychological Dimensions of Online Interactions and Attitudes” at the International Communication Association conference in New York, NY.

Vishwanath, A. (2004, May). Role of personality in technology adoption. Paper presented at the International Communication Association conference in New Orleans, LA.

Vishwanath, A. (2003, May). How interpersonal trust manifests online interactional behavior: A case study in online behavior. Paper presented at theInternational Communication Association conference in San Diego, CA.

Vishwanath, A. (2003, May). An empirical investigation into the antecedents of cell phone adoption: Comparing the effects of innovation factors on attitudes and behavioral intent. Paper presented at the International Communication Association conference in San Diego, CA.

Vishwanath, A. (2002, August). Global differences in internet diffusion: An empirical investigation into the effects of culture on the diffusion of the internet. Paper presented at the Association for Education in Journalism and Mass Communication conference, Miami, Florida.

Vishwanath, A. (2002, May). Cross cultural comparison of online auctions. Paper Presented at the International Communication Association conference in Seoul, South Korea.

Vishwanath, A., & Barnett, G .A. (2001, May). Reserve price effects on online auctions. Paper presented at the International Communication Associationconference at Washington D.C.

Vishwanath, A., & Barnett, G .A. (2000, May). Asynchronous bidding in online auctions. Paper presented at the International Communication Associationconference at Acapulco, Mexico.

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INVITED TALKS 

November 04, 2014. “Social media: Exploring Habits.” Insitute for Social Research (ISR), University of Michigan, Ann Abor.  

November 29, 2013. “Phishing attacks on social media: Causes, consequences, and mitigation strategies.” University of Augsburg, Augsburg, Germany.  

December 10, 2013. “Getting phished on social media.”  MYRA School of Business, India. 

October 4, 2012. “Phishing attacks on social media: Causes, consequences, and mitigation strategies” Mark Junck Research Colloquium, University of North Carolina at Chapel Hill. 

November 30, 2011. “Individual differnces in phishing susceptibility.”  International School of Information Management, University of Mysore, India. 

December 12, 2007. “TECHNOLOGY ACCEPTANCE AND USE: A Confrontation of Contemporary Scientific Models.” Speakers include Dr. Viswanath Venkatesh, Professor, University of Arkansas; Robert LaRose, Professor, Michigan State University. International Conference held at the University of Twente, Netherlands. 

November 29, 2007. “Research on the Adoption of Health IT.” University of North Carolina at Chapel Hill. 

May 6-7, 2006.  “Innovation diffusion as it relates to the diffusion, adoption and use of psychiatric treatment guidelines/algorithms. ” Keynote by Dr. Ted Shortliffe. Invitational Symposium on Diffusion, Adoption, and Maintenance of Psychiatric Treatment Algorithms,  Buffalo, NY.

April 27, 2006. “Barriers to EHR Adoption among WNY Physicians.” Buffalo Academy of Medicine. 

April 25, 2006. “Asian leaders in the United States: Challenges and Opportunities.” Diversity and Leadership Panel Series. 

November 30, 2005.  “Barriers to EHR Adoption among WNY Physicians.” Medical Health Informatics Speaker Series, Buffalo, NY.

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